Omniture launches a series of webinars. This one is called “Landing Page Optimization: Keep Readers Moving Down the Sales Funnel”
“This webinar features Dr. Flint McLaughlin, founder and director of Marketing Experiments, who will share five key areas that influence people’s responses to landing pages, including friction, incentives, motivation, value propositions and anxiety.”
The webinar is available at http://www.omniture.com/resources/webinars.
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