Pinch Analytics just launched a hosted solution that brings the richness of web analytics to iPhone SDK applications.
Pinch Analytics tracks the number of unique, active users, the length of time the application is being used, and, if enabled, the geographic location of the users.
How funny that all the big tech blogs don’t really see that this application is incredible useful. I predict that geolocation advertising and measurement will be the next big thing in 2009.
June 2nd, 2008 at 3:53 am
Hi Sebastian,
Dean from Amethon here.
I think it must be pointed out that this isn’t providing location based information for web analytics.
This location based information can only be provided to applications and not just web content providers, so for example there would be no way for you as a mobile content provider to determine the location of my mobile handset when i browse to your website.
The only way location information can be provided is if you have some type of apple game or business application and when i run this application it passes your location to the site….and only when this application is running can it do so, once it’s switched off it’s done.
Trust me, Amethon and all the other mobile web analytics companies would love to provide location based information to our clients, unfortunately with todays mobile o/s platforms this isn’t possible.
If anyone has an alternative method of providing location based information through a browser session we’d love to talk.
Cheers,
Dean Collins
dean.collins@amethon.com
http://www.Amethon.com