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Clickable - new PPC management tool from New York |
Union Square Ventures just invested in new PPC management company Clickable.
Clickable manages all PPC campaigns across multiple search engines. Clickable’s proprietary technologies monitor search
marketing campaign performance, providing actionable alerts and analytics that allow advertisers to maximize their
advertising return on investment (ROI). Currently Clickable is only available in private beta.
I wonder why a large VC company would invest in a company that provides a service that other companies already have
taken care of. In order to figure that out, I would need a beta account…
July 6th, 2007 at 9:20 am
Clickable is actually a pretty cool service. They have a few different features that other services/software packages don’t have, and you’re right, you have to actually use it to completely understand it.
July 6th, 2007 at 10:43 am
I will definitely test it out…once I have an account. An alternative to the Atlas and Co. is always welcome!