NuConomy And The Death Of The Page View

Posted by admin on February 12th, 2008 filed in User engagement

Can we measure engagement? Oh well…that’s a discussion the gurus (Eric, Avinash, Marshall…)  should have.

Anyways….there is a lot of noise about NuConomy, whose employees claim that they can measure engagement with

their brand new NuConomy Studio Insights.

Picture from Dan Farber


I don’t really have time to  go into details, but ReadWriteWeb has a good approach

Also Dan Farber and the famous Michael Arrington  posted on their blogs.

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This entry was posted on Tuesday, February 12th, 2008 at 1:56 pm and is filed under User engagement. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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One Response to “NuConomy And The Death Of The Page View”

  1. Webanalyticsbook » Microsoft doesn’t like the way we measure Clicks Says:
    February 25th, 2008 at 4:54 pm

    [...] web analytics companies like NuConomy might have a good shot at gaining some traction now. If you enjoyed this post, make sure you [...]

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