If you are working on some SEO strategy and thinking about investing money into an SEO agency ,Text Link Network or any other Inhouse efforts, there is a new tool called Wikipedia traffic statistics tracker.
Wikipedia statistics tracker allows you to get an idea of how many visitors you’d get if you would rank in Wikipedia’s position.
Below you can see that the Wiki site “Web analytics” (currently #1 for web analytics) has been viewed 23485 times in March 2008.
Obviously Wikipedia has some significant traffic coming from outside the search engines, but you can get a great estimate of whether you want to take on Wikipedia in the SERPS or let them outrank you.
Maybe not accurate enough?
I haven’t tested it yet, but if you merge the Wiki data with some Comscore, Hitwise, Google Adwords, Compete and/or YSM data (Overture inventory) you’ll get a pretty good idea of what traffic you could receive.
The Wikipedia statistics tracker can also be used for various things such as a buzz tracker. Let’s take a look at Jason Calacanis, who seems to have made a big impact over the past few days.
No idea what exactly triggered the sudden interest in him, but it probably paid off for his blog and his company :
April 3rd, 2008 at 4:04 am
Fantastic tool!! Thanks for the useful info…
April 6th, 2008 at 11:44 am
This is actually a great approach of forecasting SEO ROI I didn’t think of! Thank you!
April 7th, 2008 at 12:53 am
I find sitemeter very useful service. Best thing is that shows locations of visitors, where they come from to my website and exit links…
SnoopMoney
April 10th, 2008 at 2:36 am
Pretty neat tool.
Like you said, combining the data with data from other sources could make this really valuable.. combining it with some sort of serp-competition ranking would be cool..
April 11th, 2008 at 2:58 am
Thank your for this hint. Actually any hint is highly appreciated
May 7th, 2008 at 6:02 pm
[...] previously written about my basic approach of figuring out how much a No.1 ranking in Google is worth. Aaron over at Seobook went probably a [...]