According to WIStv Web Analyst once more ranks under the top career opportunities: "Companies everywhere are allocating resources to developing effective Web sites, says O'Donnell. [GL1] She points to Web analytics as a specific, cutting-edge job choice. "Companies need people who can make their sites easy to navigate and visually impactful, so Web analysts need to understand human psychology and also be slightly obsessed with the Web," she says. "A coordinator position with a keyword-driven marketing and Web analytics firm may earn somewhere between $30,000-$40,000, starting out, depending on where the job is located," she adds. With more experience, Web analysts can expect to earn an average of between $52,000 to $75,000, according to the Bureau of Labor Statistics (BLS)."