Sometrics Social Analytics Partnering With Appssavvy

Sometrics, a new social and facebook apps analytics solution announcedtoday,that starting today, developers working with Sometrics can choose to share with appssavvy basic analytic information about who's using their apps and how - including audience demographics, traffic, interests and actions within the social web. appssavvy proactively seeks out advertisers who want to reach those audiences, significantly increasing a developer's advertising. The process is entirely opt-in for Sometrics developers - each developer decides whether or not to share its demographic data with appssavvy.Interesting approach. Would be great if Web analytics vendors would use the collected data to help data to help out websites finding good advertisers. I guess especially big companies like Omniture could open a totally new revenue stream.