Global User Generate Search

Global User Generate Search sounds certainly great for any investor, but Gloofi, which exactly claims to be that is a startup I would not have covered if Techcrunch did not write this funny post earlier today. I am all for German-engineered products and I certainly support German entrepreneurship in the US, but Gloofi forgot to do the basics like hiring a designer and an information architect / webanalyst, who for example removes these horrible frames around their blog and does some basic analysis.

It's 2008 and you can engineer a great product, but never forget to do the basics when you pitch to top media outlet like Techcrunch. Unless you built something mind blowing like this: