San Diego based Geary Interactive is looking for a Digital Marketing Analyst. The Digital Marketing Analyst works under direct supervision of the Strategic Planning & Analytics Manager. This position entails developing and interpreting the marketing and customer behavior analytics reports and insights for Geary’s clients and team members.
Core Responsibilities: -Reports on key metrics and creates actionable trend insights. -Performs ROI analysis to evaluate effectiveness of targeted marketing tactics. -Collaborates with stakeholders and makes recommendations for site and campaign optimization. -Assists in educating clients on the benefits of digital marketing initiatives and analytics. -Works closely with internal departments and client stakeholders to define and prioritize site and marketing initiative reporting requirements.
Entire web analytics jobs posting can be found here.